[Popular hotel chains in the north] InterContinental Hotels Group (IHG) in mainland China
๐ Comprehensive Introduction to InterContinental Hotels Group IHG
Hello everyone, today I'm going to take you on a deeper dive into the internationally renowned hotel brand, InterContinental Hotels Group (IHG) ! โจ
As one of the world's largest and most influential hotel groups, IHG holds a significant position in the travel, business, and leisure markets. Below, we'll provide a comprehensive overview of the brand's history, unique characteristics, portfolio, and future developments.
๐จ The origin and development of InterContinental Hotels Group
๐ Historical Background
InterContinental Hotels Group's origins date back to 1946 , when it was founded by Juan Trippe, founder of Pan American Airways, to meet the global accommodation needs of international travelers. The first InterContinental Hotel opened in Belรฉm , Brazil, marking the beginning of its international expansion.
With the rapid development of the tourism industry, IHG has gradually expanded to many places in Europe, America and Asia, and through acquisitions and brand expansion, it has become one of the giants in the global hotel industry.
๐ Global Map
As of recent years, IHG has operated in over 100 countries and regions , with over 6,000 hotels and over 900,000 rooms. The Group's diverse brand portfolio, ranging from high-end luxury to affordable convenience, caters to the needs of diverse travelers.
๐ Brand Matrix
The biggest feature of IHG is that it has a multi-level hotel brand. The editor has sorted them out for you as follows:
๐ Luxury & Lifestyle
- InterContinental Hotels & Resorts : IHG's flagship brand, symbolizing elegance, internationalization and high-end service.
- Regent Hotels & Resorts : Known for its ultimate luxury, IHG acquired the Regent brand in 2018 to strengthen its high-end market.
- Six Senses Hotels Resorts Spas : A luxury experience that combines wellness, sustainability and the natural environment.
- Kimpton Hotels & Restaurants : A boutique hotel brand originating from the United States, known for its design sense and personalized service.
๐ Premium
- Crowne Plaza Hotels & Resorts : Focuses on the business and convention markets, combining comfort and efficiency.
- Hotel Indigo : Each hotel is designed to incorporate local cultural characteristics, suitable for travelers who like unique accommodation experiences.
- Vignette Collection : A newer brand of IHG, it brings together independent hotels of different styles, emphasizing personalization and storytelling.
๐ Essentials & Suites
- Holiday Inn : A classic brand of IHG, spread all over the world, targeting families and business travelers.
- Holiday Inn Express : More economical and affordable, focusing on "simple but comfortable", especially popular among independent travelers.
- avid hotels : Focus on the basics, clean, comfortable and reasonably priced.
๐ก Long-term stay and new brand
- Staybridge Suites : offers apartment-style accommodations suitable for extended stay travelers.
- Candlewood Suites: Affordable hotels , aimed at long-term guests.
- Atwell Suites : IHG's emerging brand, located between long-stay and short-stay, focusing on flexibility and modern design.
๐ณ IHG One Rewards membership program
๐ Membership Benefits
IHG offers the IHG One Rewards loyalty program, where members can accumulate points through stays, which can be redeemed for free stays, room upgrades, dining discounts, etc.
- Four main levels : Club, Silver Elite, Gold Elite, Platinum Elite, Diamond Elite
- Exclusive benefits : late check-out, free breakfast, room upgrade, points bonus
- Globally applicable : Points can be used across brands, highly flexible
I think this plan is super useful for those who travel frequently or love to travel. Not only can you save money, but you can also enjoy better treatment! ๐
๐ฑ Sustainable development and social responsibility
IHG is also very active in sustainable management and has launched the "Journey to Tomorrow" plan, with goals including:
- Reduce carbon emissions and energy consumption
- Improving hotel environmental standards
- Support local community development
- Providing a diverse and inclusive work environment
I particularly appreciate IHG's commitment to environmental protection and social responsibility, making travel not only a pleasure but also a planet-friendly choice.
๐ฎ Future Development Trends
- Accelerating digitalization : IHG is promoting digital services, such as one-click check-in/check-out on its mobile app.
- Expanding the Asia-Pacific market : China and Southeast Asia remain important growth engines for IHG.
- Brand upgrade : Continue to acquire or create new brands to meet the needs of different generations of travelers.
๐ฏ Editor's Summary
InterContinental Hotels Group (IHG) is more than just a hotel brand; it's a global platform that combines luxury, convenience, personalization, and sustainability . Whether you're looking for a luxurious getaway or simply a comfortable place to stay, IHG offers something for everyone.
I think IHG's greatest charm lies in its " diversity yet unity ": no matter where you go in the world, you can always find an IHG hotel, bringing a familiar yet slightly fresh feeling. โจ